The Ferme de la Felicita (farm of happiness) is a multiple activities farm, located in south of France, where trees, flowers, bees and old people residents are living in harmony.
Ferme de la Felicita
3 very different activities
Elena and Thibault, wanted the logo to reflect all theirbusiness activities equally. One of the solution was to work on the symbol of the place itself, because in french a "farm" is both a place and a business. A place to host bees, trees and people.
Creating an image which perfectly reflect someone else vision and activity can take few rounds to the final version.